Medical tourism in India: India is hunting to market healthcare tourism in the nation and as a result, the Union Ministry of Tourism has constituted a National Medical and Wellness Tourism Board which would be chaired by the tourism minister. Moreover, the ministry has also formed a draft national method so that India can be promoted as a healthcare and wellness tourism location. Accordingly, the government has introduced healthcare visas along with e-healthcare visa for 166 nations, and as aspect of the policy, Yoga and Ayurveda tourism would also be promoted along with any option kind of medicine below Indian program of medicine that is covered below AYUSH. The ministry, in a statement, stated that the board would act as an umbrella body for advertising this kind of tourism in an organised manner.
A draft ‘National Strategy and Roadmap for Medical and Wellness Tourism’ has been formulated by the ministry and it has also sought ideas and feedback from some Central Ministries, all of the governments and administrations of states and UTs as effectively as sector stakeholders so that document is more complete.
Apart from this, the ministry has developed brochures, CDs, and other material for publicity of healthcare tourism and has also began distributing them broadly in the intended markets. Moreover, international platforms like World Travel Mart, London, Arabian Travel Mart, and ITB Berlin have also been used to especially market this kind of tourism in India.
Medical tourism is a kind of tourism undertaken to get healthcare therapy for ailments, and typically, people today attempt to go to specific nations which have knowledge in certain ailments. For this, even though, the nation ought to have higher-level infrastructure for the therapy, along with professionals, and India has been working on building a robust wellness sector for some time.
However, the second wave of the coronavirus pandemic overburdened the healthcare program and laid bare the cracks that have to have to be filled, and so, in order to effectively market wellness and healthcare tourism, the nation would have to have to guarantee that these gaps are also filled, as far as the contemporary medicine is concerned. On the other hand, the age old option healthcare sciences in India are also a kind of medicine that is gaining reputation amongst people today of other nations, particularly due to the fact yoga and its rewards became popularised, and that is most likely to lend credibility to the AYUSH sciences that India has been fostering for centuries.