WinZO becomes the official co-powered sponsor of the India Tour of Australia on SonyLIV. This is the initially time WinZO will be sponsoring a big sports occasion on a digital platform. India’s tour of Australia, beginning on 27th November 2020, is India’s initially international tour soon after nine months post the international COVID-19 pandemic lockdown India final played New Zealand in February 2020. The tour is two-month extended, comprising a 3-match ODI series, followed by a 3-match T20 series and a 4-match Test series. “We are really delighted to have WinZO as a co-powered sponsor for the India tour of Australia on SonyLIV. This is a big overseas tournament that’s sure to drive viewership on the platform and be of value to both brands,” Ranjana Mangla, head ad sales income, Digital Business, SonyLIV, stated.
India is a marketplace with more than a billion cricket fans who have been hungry for cricketing action for the final nine months, Saumya Singh Rathore, co-founder, WinZO Games mentioned. “Post IPL, it is great to see the resuming of international tournaments as well and it’s a proud moment for us to associate with the first India-Australia International Series of the year. WinZO is always committed to bringing the best entertainment to Bharat,” she added.
WinZO lately received $18 million in series B funding led by international interactive entertainment fund, Makers Fund, New York-primarily based Courtside Venture, and Steve Pagliuca, the co-chairman of Bain Capital and investor in Epic Games – developers of massively common game, Fortnite. All these investors have produced their initially investments in the Indian marketplace for the initially time by means of WinZO.
WinZO is on a mission to make a very customized and localized social gaming platform powered by Microtransactions, exactly where customers can appreciate many engaging gaming formats and fantasy sports in more than 10 regional languages with their buddies or strangers on-line. Founded by Paavan Nanda and Saumya Singh Rathore, WinZO has been delivering powerful good unit economics in the Indian gaming ecosystem and has continued to assistance the Gaming ecosystem by setting-up a Game Developers Fund 2. of a $5 million corpus to fund projects in interactive entertainment space constructed by game developers.
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