According to the company, the new store will highlight Samsung’s entire product ecosystem through exciting zones centred on its connected ecosystem SmartThings, smartphones, laptops, audio, gaming, and lifestyle televisions.
At the store, Samsung said that it will host a variety of Galaxy workshops under the banner of ‘Learn @ Samsung’ for tech-savvy consumers in India’s tech hub, particularly Gen Z and millennials.
The store, which is spread across 3,500 sq ft, is also said to host a variety of entertainment activities with a special focus on local culture, music, and art, offering a Samsung experience tailored to the city of Hyderabad.
Furthermore, consumers can avail of always-on special offers such as student discounts of up to 10 per cent on smartphones, tablets, laptops, and smartwatches, up to 22.5 per cent cashback, and Rs 22,000 in additional benefits.
Consumers will be able to browse Samsung products with over 1,200 options across its portfolio, whether available online or in-store, using a digital Kiosk at the new store.
At the store, they can get access to Samsung’s digital lending platform Samsung Finance+ as well as Samsung’s device care plan Samsung Care+ for Galaxy smartphones, tablets, and smartwatches.