By Srinath Srinivasan
AS enterprises of just about every size morph into digital enterprises, the have to have to build digital apps coupled with the hunt for the suitable talent who can create them is rising just about every day. As a business enterprise function, it becomes tricky for firms to type and preserve complete-fledged technical teams, thereby building a demand for item providers to build platforms which will allow enterprises to build and preserve their personal apps with restricted technical understanding.
As per the current ‘Gartner Platforms for Software Engineering and Delivery’ survey, low code application platforms are currently amongst the top rated 3 platform forms employed in 2021. The identical Gartner survey highlights that citizen development platforms are amongst platforms that have highest adoption plans in the industry. “According to our estimates, globally this is an approximately $5.7 billion market, expected to grow at a 26.4% CAGR for the next three years. By 2025, low-code application development will be responsible for more than 65% of application development activity,” says Akash Jain, associate principal analyst, Gartner. “We are seeing a lot of large vendors shifting their focus and investments to the Indian market due to a robust demand as well due to the presence of a large number of independent software vendors and service providers in India.” India, the third biggest software program ecosystem in the world, is home to a unicorn and a number of startups that are providing no code/low code software program, when also housing significant foreign players.
“The low code platform encompasses no code as well. It attracts a lot of business users who previously did not write code. We call such users citizen developers. Some of the toughest and most complex warehousing, inventory management and student records management systems have been written on our platform by such users with little support from our side,” says Hyther Nizam, vice-president—Product Management, Zoho Corp, who oversees the Zoho Creator low code platform completely constructed from India. So far, six million apps have been made on the platform with more than 13,000 paying consumers. The consumers spend per user just about every month and there’s practically have no limit on the quantity of apps made.
An American player who is bullish about the Indian low/no code industry is Oracle. “Oracle APEX is the most widely used low-code platform for enterprise apps in the world,” says Saravanan P, head, Technology Cloud Engineering, Oracle India. “Oracle APEX has around 500,000 developers, advocates, and partners worldwide, and millions of end-users use its live applications daily.” According to Saravanan, one of India’s biggest retailers for jewellery and watches makes use of the platform for retailer management processes and to boost the in-retailer expertise for consumers. The significant players are developing a marketplace about the platform which has also opened up new earnings channels for the customers who list their codes and applications on it.
“Some users list them for free and some users do it for a price. We do not take any kind of commission for this ,” says Nizam. Via education and certification, the significant players have also expanded their companion ecosystem. According to Nizam, this is really equivalent to what the Indian accounting software program giant Tally does. “It not only expands our reach but also offers great support, customisations for power users hyper-locally while increasing income for the partners,” he informs.
The smaller sized players in the industry have a entirely no code strategy to start with. “Once you have access to our App Studio, you can start building your own apps which is just a drag and drop utility,” says Vinay Aggarwal, founder, Hubbler. “We are building our partnership ecosystem which is very critical for any SaaS B2B company. This will add valuable stakeholders into our ecosystem, such as relevant resellers, subject matter experts, app building buddies who will turn into certified Hubbler developers.”
While the scaled and established platforms race to add new features employing sturdy R&D teams, startups in this space face two large challenges. “First, there are a large number of vendors who operate in this space. Second, large vendors have created a huge barrier to entry by providing attractive entry level licensing options,” says Jain.