Ease of Doing Business for MSMEs: Even as e-commerce marketplaces continue to be on the regulatory radar for alleged unfair therapy with their sellers and small business malpractices, Amazon has shared the progress it has created in India so far because its inception in June 2013. The enterprise on Thursday mentioned that it has cumulatively digitised 2.5 million MSMEs in India so far. Moreover, the cumulative e-commerce exports by more than 70,000 MSMEs by means of Amazon Global Selling stood at more than $3 billion that helped churn out close to 1 million direct and indirect jobs in India till date. “As the world around us is more digital than ever with the internet and technology becoming an integral part of our lives, we see a massive opportunity to empower millions of SMBs across the country,” mentioned Amit Agarwal, Global Senior Vice President and Country Head of Amazon India. The digitized 2.5 million MSMEs are sellers which includes artisans and weavers, and delivery, logistics service partners, and so on.
Amazon had announced plans in January final year to invest $1 billion for digitizing 10 million Indian MSMEs more than the following 5 years. During its inaugural Smbhav occasion in January 2020, Amazon Founder and CEO Jeff Bezos had mentioned that “Amazon will invest an incremental $1 billion to digitise micro and small businesses in cities, towns, and villages across India, helping them reach more customers than ever before. This initiative will use Amazon’s global footprint to create 10 billion dollars in India exports by 2025.” The enterprise had also announced that it would aid develop MSMEs cumulative exports to $10 billion and would generate 1 million more jobs in India involving 2020 and 2025. The enterprise mentioned that close to 2.5 lakh new sellers have joined its marketplace Amazon.in because January final year although close to 3 lakh direct and indirect jobs have been enabled by the enterprise more than final year. Amazon has more than 7 lakh sellers on its marketplace in India.
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Amazon is at present battling Flipkart, Reliance, and other folks to win the vast MSME and Kirana ecosystem in the nation to drive their next leg of e-commerce development. However, the traders’ association CAIT has extended claimed an uneven playing field designed by providers such as Amazon and Flipkart that has impacted the enterprises of compact enterprises. In its most up-to-date communication to the government, CAIT had urged Commerce Minister Piyush Goyal final week for modification in the provisions of the 2018 Press Note 2 on FDI policy to curb alleged malpractices. The body, which represented 8 crore traders across 40,000 trade associations in India, had requested to prohibit direct or indirect equity participation or manage more than inventory by marketplace entities, to generate a level playing field for all stakeholders, and prohibit FDI in inventory-based e-commerce and multi-brand retail in meals things. However, each Amazon and Flipkart have repeatedly refuted charges by CAIT and claimed equal therapy to all its sellers and adherence to Indian laws.