DuckDuckGo: DuckDuckGo has reached an vital milestone. In its history of 12 years, for the initially time the search engine, which is focused on privacy, recorded more than one hundred million user search queries. The milestone was accomplished by the search engine on Monday. For the previous couple of years, the corporation has been witnessing a sustained development, which specifically enhanced right after August 2020. That was when it started clocking in more than 2 billion search queries in a month consistently. Fared against search engine giant Google’s every day search of 5 billion queries, the quantity can appear smaller, but the reality that folks are seeking for options to Google, which has virtually monopolised this region, is a positive sign.
The search engine became well-known as soon as it ventured out of its personal web-site to supply committed DuckDuckGo apps on each Android and iOS. Apart from that, it also has a committed extension on Chrome. In September, the corporation had announced that the platform’s apps and the extension had been installed by more than 4 million customers.
However, there is a purpose why DuckDuckGo is gaining reputation. The platform has produced it a purpose to not gather the information of customers, which Google does top to customised search engine final results for all. However, DuckDuckGo has pledged to give out the exact same search final results to all, enabling customers to get a more actual image relating to the subjects they are looking, rather than possessing every little thing customised to them, possibly skewing the information and facts they as a result collect.
But it is not an uncomplicated road. The platform had stated final year that considering that it did not gather this information, it produced it really hard for DuckDuckGo often to estimate its user base. However, it is this commitment to privacy that is attracting customers to its services, specifically now that folks are becoming more and more conscious of the require to preserve their personal information and privacy and about the methods in which many corporations have been misusing their user information and facts to give them skewed services.
The surge in DuckDuckGo’s services is not a singular abnormality. It is a portion of a wider trend of customers shifting to more privacy-oriented services, and is accompanied by a big shift of customers to immediate messaging apps Signal and Telegram, as options to Facebook-owned WhatsApp.
User privacy is an aspect that for the initially handful of years of widespread net usage did not take place to any one. However, many anecdotal incidents right here and there, coupled with the a lot-current Cambridge-Analytica scandal led to more user awareness. Since then, folks have begun noticing situations of exploitation of their individual information and have began seeking for options to lengthy-standing platforms like Facebook and Google.